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12.5.12 Innovative Ways of Marketing the Cooperative Advantage

Webinar on Marketing the Cooperative Advantage

In this webinar, a panel of marketing experts will discuss how to utilize the co-op difference to create a unique advantage in the marketplace.

Highlights

  • Learn the benefits and strategies for marketing the cooperative advantage
  • Gain tips on how to communicate the cooperative advantage using diverse marketing channels
  • Understand the value of using the sixth principle – cooperation among cooperatives – in your marketing strategy
  • Have an opportunity to interact with cooperative marketing experts

Moderator

  • Karen Miner, Managing Director, Co-operative Management Education, Saint Mary’s University

Panelists

  • Diana Meehan, Director of Marketing/National Partnerships, Cabot Creamery Cooperative
  • Georgina Whyatt, Head of Marketing Department, Oxford Brookes University
  • Denise Wymore, VP Member Loyalty, Del Norte Credit Union

Who Should Participate?

  • Individuals interested in learning how to market the cooperative difference

TWITTER FEED

Wed May 23 16:58:02 +0000 2018

We love this @AlvaradoStreet bakery story in the latest #Cooperative Business Journal - when employees have a say i… https://t.co/FivmbHa1WT
Tue May 22 22:28:05 +0000 2018

How are finances and nutrition connected? Pretty closely. USAID - US Agency for International Development USAID Gu… https://t.co/fKJjbyrU41
Tue May 22 21:51:02 +0000 2018

New paper from @icacoop focusses on #Cooperatives and Future of Work was released around #MayDay - the internationa… https://t.co/ejThFai2Nc

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