National Cooperative Business Association

Harvesting Sustainability

As Innovative, Inclusive Approach to Creating a More Robust Local Food System

While Southwest Wisconsin features a wealth of agricultural resources that produce large quantities of high quality food, much of that food leaves the region for larger markets like Madison, Chicago and the Twin Cities. As a result, concerns have emerged in recent years regarding the region’s food security.

The Fifth Season Cooperative is a multistakeholder cooperative made up of producers, producer groups, food processors, distributors and buyers from the 7 Rivers Region. With members representing all of the key players in the local food system, Fifth Season is working to build a robust regional food system that supports a healthy environment, a strong economy and thriving communities. A commitment to sustainable farming in particular has been at the forefront of the co-op’s activities.

Fifth Season’s members include organic and conventional farmers; processors such as Organic Valley, Westby Coop Creamery and Premier Meats; and a variety of institutional purchasers including Gundersen Lutheran, Vernon Memorial Healthcare, UW-La Crosse, Western Technical College and Viroqua Area School District. Fifth Season was helped with a $40,000 business development grant, the largest issued in 2010, through the state’s Buy Local, Buy Wisconsin program, an initiative that has been valuable in creating local food networks during the economic recession.

Fifth Season
Cooperative

fifthseason.coop

FOUNDED
2010

HEADQUARTERED
Westby, WI

SERVICE AREA
Wisconsin’s 7 Rivers Region

INDUSTRY
Food/Agriculture

JOBS CREATED
2; ancillary production jobs are also created and retained on farms, in foodservice at institutional cafeterias, and at the aggregation, processing and distribution sites

The Fifth Season Cooperative offers a model for business development in rural Wisconsin. Its members represent all of the key players in the local food system, including organic and conventional farmers, processors, distributors, workers and purchasers. By keeping local dollars in the community and developing long-­‐term relationships between institutional buyers and farmers, the co-­‐op is ensuring fair prices, and at the same time, addressing growing concerns about the region’s food security.

 

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